The Idolmaster Cinderella Girls: Starlight Stage first anniversary celebration in Shinjuku

The Idolmaster Cinderella Girls: Starlight Stage first anniversary celebration in Shinjuku

Colorful animation characters adorn the walls and pillars of the underground concourse of Tokyo’s Shinjuku railroad station on Tuesday, September 13, 2016, in Tokyo, Japan. (All photos by Natsuki Sakai/AFLO)

The Idolmaster Cinderella Girls: Starlight Stage first anniversary celebration in Shinjuku

The promotion marks the first anniversary of the launch of The Idolmaster Cinderella Girls: Starlight Stage smartphone game app.

The Idolmaster Cinderella Girls: Starlight Stage first anniversary celebration in Shinjuku

The popular game includes collectible cards and a rhythm game co-developed by Cygames and Bandai Namco Entertainment.

The Idolmaster Cinderella Girls: Starlight Stage first anniversary celebration in Shinjuku

Shinjuku’s underground concourse often hosts interactive promotions.

The Idolmaster Cinderella Girls: Starlight Stage first anniversary celebration in Shinjuku

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